Kenyan owned online shopping mall Kilimall has put in place major plans for the annual Black Friday shopping festival, making the annual sale such a big deal in its drive to grow market share in Nigeria.
Speaking at a pre-warm launch today in Lagos, Kilimall management said they are prepared to offer up to 70% discount for shoppers on Black Friday, which this year will be officially marked on November 25th under a campaign dubbed #ItsABigDeal.
Black Friday is the most important shopping season of the year during which most retailers slash prices and run huge offers and giveaways. “We have signed deals with different manufacturers who have agreed to offer major price cuts on various categories of products on our website,” said Sandor Feng, Managing director, Kilimall Nigeria.
Manufacturers who have already confirmed HERO Deals on their products include smartphone makers Infinix and talks are at advanced stages with more manufacturers ahead of the Black Friday.
Sandor Feng said Kilimall will stretch the shopping festival over five days to allow Nigerians more time to buy products at discounted rates. The Kilimall Black Friday sale begins on 21st November with bronze and silver deals of up to 50% discounts and climaxes with gold deals that will attract up to 70% discounts on “aspirational items usually unreachable for most customers.”
With over 50,000 items on offer in its various categories of electronics, fashion and home & living, Kilimall is offering Nigerian shoppers one more option to get their ideal products at reasonable prices. Kilimall has sweetened the huge discounts with various offers including free gifts and other big wins for shoppers, including smart TVs, phones and vouchers. The products on offer during the Black Friday offers include smartphones, TVs, household items and fashion brands such as clothes and shoes.
Culled from Techcabal